Podcast Radio signs US deal with Local Radio Networks for all-talk format

Podcast Radio with Krantz Media Group have signed a deal with Local Radio Networks marking LRN’s first venture into all-talk formats.

LRN is the network organisation that operates and syndicates Jack FM in the US.

The new deal will make Podcast Radio’s format available through the Local Radio Networks delivery platform, allowing it to be inputted directly into each affiliates automation system to offer talk content both 24/7 and throughout the schedule as dayparts.

Gerry Edwards, CEO of Podcast Radio said: “We are beyond excited to be partnering with LRN. Our respective teams have engaged like kindred spirits in the sharing of tech and platform advancements.

“We cannot wait to hear Podcast Radio brands executing on the LRN platform that will allow stations an unparalleled degree of programming flexibility that is simply not common in the Talk syndication industry.”

Steve Swick, President and CEO of Local Radio Networks commented: “We’re excited to partner with Podcast Radio to bring this innovative format to our partner’s and broadcast groups. It’s an excellent opportunity to diversify our 24/7 music formats and content offerings and introduce a fresh, dynamic listening experience to our audience and affiliates alike across radio dials.”

Gary Krantz, CEO of Krantz Media Group, who is overseeing the management of Podcast Radio’s syndication, added: “We are excited to expand Podcast Radio’s presence into Local Radio Network’s ecosystem. Together, we’re creating a new way for listeners to discover and enjoy the best in podcast content through the familiar and trusted medium of radio.”